Digital Branding Conference Name Summit Delivers
The inaugural NameSummit Digital Branding Conference just wrapped up at the Hilton Midtown Manhattan Hotel in NYC. If you didn't attend the two day show you may be wondering if cofounders Steven Kaziyev and Jason Schaeffer managed to pull off a everything they had planned in such a short amount of planning time.
The goal of the conference was to ignite thought and discussion around branding in all its forms in our digital world. Flipping through the event guide it was clear that Steven and Jason were connecting dots across our industry and that NameSummit wasn't purely a domaining conference.
The line up of speakers were billed to address: what's driving search, understanding your audience, developing and deploying content, the evolution of domain names, new technologies (Blockchain), the role of business coaching through an incubator and how aligning and caring for your brand is essential in today's digital world. It was an ambitious goal!
On arriving at…
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